Why Intel, CBS, Samsung and the NCAA Teamed Up to Stream March Madness in VR

Clifton DawsonAnalysis, Virtual Reality

This month, Intel, CBS Sports, Turner Sports and the NCAA teamed up to broadcast six March Madness playoff games in virtual reality, including Monday’s NCAA Men’s Championship Game at the San Jose’s SAP Center. (Congratulations to the North Carolina Tar Heels who defeated the Gonzaga University Bulldogs 71-65.) Technology, consumer electronics, and media companies are all beating big that streaming … Read More

New Report: Location-Based Entertainment Brings New Opportunity for Virtual Reality Companies

Alexis MacklinAnalysis, Funding Database, Virtual Reality

Location-based VR entertainment (LBVRE) is emerging as one of the the fastest growing sectors in VR. Several LBVRE technology companies have raised considerable investment rounds in the first quarter of 2017 and more investment is likely to come. When analyzing data from Greenlight Insights’ VR/AR Funding Database of more than 400 venture deals from 2011 to 2016, LBVRE-specific companies raised … Read More

Why Intel Will Pay $16B for Automotive Computer-Vision Leader

Clifton DawsonAnalysis, Augmented Reality

This week, Intel announced a plan to acquire Mobileye for $15.3 billion as a strategic move to fortify its burgeoning automative chips division. Since early 2000, Israel-based Mobileye has supplied car manufacturers with computer-vision technology for advanced driver assistance systems. Using a low-cost, yet powerful chip-based system combining a monovision camera, image recognition software, and machine-learning algorithms, Mobileye accurately and rapidly distinguishes between … Read More

Greenlight Insights Confirmed as Analyst Partner for MIPTV Summit

Stevi RexCompany, Immersive Content, Press Releases

analyst partner with MIPTV

Greenlight Insights has been confirmed as an analyst partner for MIPTV’s Immersive Content Leadership Summit. MIPTV is the global marketplace for TV and digital content. The summit will take place on April 3-6, 2017 in Cannes, France. Technologies related to the consumption and creation of immersive media are one of the most disruptive and transformative opportunities facing entertainment companies today. … Read More

Unity & Greenlight Insights Discuss Industry Trends

Greenlight InsightsAnalysis, Events

Alexis Macklin, an analyst with Greenlight Insights, attended VRDC and GDC last week. She and Tony Parisi, Global Head of VR/AR Strategy at Unity Technologies, discussed the top VR trends and techniques from GDC. FIRESIDE CHAT WITH TONY PARISI Parisi shared how the 5.6 release version of Unity’s platform will make creating cinematic and non-entertainment content for VR/AR artists and … Read More