Top 3 Ways VPS (Visual Positioning Systems) Will Augment the World, And Who Will Own Them

J.C. Kuang, Analyst J.C. Kuang, Analyst Analysis, Augmented Reality, Technology

VPS is poised to supplement existing location data models to further advances in navigation, marketing, and even robotics. Current global positioning technology has afforded mobile apps an unprecedented degree of accuracy. Through a simple API, developers can harness a remarkably accurate picture of a user’s location and orientation on Earth. Advances in hardware sensors have only served to refine this … Read More

CES Asia 2018: Immersive Technology on Display

Natalie Yue, Analyst Natalie Yue, Analyst Analysis

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The following is insight from Greenlight Insights as part of our VR/AR Market Tracker and Intelligence Service, which contains data, analysis, and insights. The International Consumer Electronics Show Asia (CES Asia) was held June 13 – 15 in Shanghai, China. Lenovo, Pico, iQiyi, Idealens & Hiscene were among the many companies making major announcements at the industry tradeshow.

Dave & Buster’s Takes Location-Based VR Nationwide

Alexis Macklin, Analyst Alexis Macklin, Analyst Analysis

Dave & Buster's Takes Location-Based VR Nationwide

Dave & Buster’s announced a partnership with VRStudios and HTC for dedicated multi-player virtual reality experiences at all North American video arcade/restaurant complexes. Dave & Buster’s will deploy 500 HTC Vive systems at its 110 locations. Up to four players will be able to use the VR ride at Dave & Buster’s at any one time, with a run-time of … Read More

Greenlight Insights Has Updated Global AR Forecasts

Greenlight Insights Augmented Reality, Press Releases

The following updates are part of our 2018 Augmented Reality Total Market Forecast and Report, which includes the historical and projected performance of head-worn display unit shipments, vendor market shares, and worldwide spending on consumer and enterprise AR applications. The remainder of this research is restricted to certain Clients levels. Contact sales to receive the Augmented Reality Intelligence Service.

Breaking The Glass Ceiling: The Path To Immersive Displays

J.C. Kuang, Analyst J.C. Kuang, Analyst Analysis, Insights, Technology

Since the first cathode ray tube screens came to market in the 1930s, massive advancements have been made in display technology. Today, component providers make strides towards fully immersive displays using a variety of exciting technologies. Plasma screens, in-plane switching, and quantum dots have each made their mark in the field. While it is still relatively nascent within consumer electronics, … Read More

Xiaomi Version of Oculus Go Nearly Sells Out in China

Natalie Yue, Analyst Natalie Yue, Analyst Analysis

Highlights Xiaomi sold an estimated 30,000 Mi VR Standalone units within 3 mins of release on its official website.  There are already almost 40,000 reservations for when the headset is restocked in 10 days.   The 32 GB version is sold out on JD.com (a Chinese Amazon equivalent) and the 64 GB version has limited availability. Oculus and Xiaomi are seeing early … Read More

RealitySpecs HMD Tracker – Monthly – May 2018

Greenlight Insights Client-Only

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The following is insight from Greenlight Insights as part of our VR/AR Market Tracker and Intelligence Service, which contains data, analysis, and insights. Monthly analysis is also included, covering head-mounted virtual and augmented display manufacturers, business strategies, and product roll-outs.