CES 2019: Spherical Cameras Review

Greenlight Insights Client-Only, Devices & Technology, Imaging & Video, Media & Entertainment, Press Releases, Virtual Reality

The following is part of our Virtual Reality Intelligence Service, which includes forecasts, data, and key insights about the virtual and augmented reality technology market. The number of virtual and augmented reality-related (“xR”) companies exhibiting at CES 2019 grew compared to CES 2018. However, the number of spherical camera manufacturers and their suppliers participating in the mega trade show shrank. Notably, … Read More

Going Supersonic: Chirp Microsystems and Standalone Tracking in xR

J.C. Kuang, Analyst J.C. Kuang, Analyst Devices & Technology, Insights, Interfaces, Semiconductors, Virtual Reality, Virtual Reality Intelligence Service

The following is part of our Virtual Reality Intelligence Service and Augmented Reality Intelligence Service, which includes forecasts, data, and key insights about the virtual and augmented reality technology market. CES 2019 was, as always, an overbearingly huge event filled with diverse offerings. Once again, the conference served as a venue for companies large and small to present a case for … Read More

These Chinese VR/AR Startups Impressed at CES 2019

Natalie Yue, Analyst Natalie Yue, Analyst Augmented Reality, Augmented Reality Intelligence Service, Devices & Technology, Insights, Virtual Reality, Virtual Reality Intelligence Service

The following is part of our Virtual Reality Intelligence Service and Augmented Reality Intelligence Service, which includes forecasts, data, and key insights about the virtual and augmented reality technology market. Arguably the world’s biggest electronics conference with over five decades of history, technology companies know that CES is the perfect place to exhibit their latest innovation. Although the total number of … Read More

VR/AR Head-Mounted & Large Displays Highlights at CES 2019

Greenlight Insights Augmented Reality Intelligence Service, Client-Only, Devices & Technology, Head-Mounted Displays, Insights, Large Displays, Virtual Reality Intelligence Service

The following is part of our Virtual Reality Intelligence Service and Augmented Reality Intelligence Service, which includes forecasts, data, and key insights about the virtual and augmented reality technology market. Previewing the bleeding-edge devices, platforms, and components on display at CES is reason enough to be excited for upcoming technologies in 2019, but this year’s show provided ample reason for optimism … Read More

CES 2019 Preview: Top xR Developments to Watch

Greenlight Insights Insights

Greenlight Insights, the leading market intelligence firm providing strategic guidance on immersive technologies, is pleased to announce that analysts will be available on-site at CES (Consumer Electronics Show) 2019 from January 6-11 for briefings with companies serving the virtual and augmented reality (“xR”) technology supply chain. In addition to analyst articles, Greenlight Insights will release three special reports with insight and … Read More

The Year Ahead for Immersive Media & Entertainment

Alexis Macklin, Research Manager Alexis Macklin, Research Manager Imaging & Video, Insights

2018 was packed with exciting announcements, disappointing closures, and a resurgence in VR headset sales. Beat Saber defined consumer VR, Magic Leap unveiled their first product, and Google and Apple spread AR to the masses. Looking ahead, the xR industry will see positive effects on the consumer market as adoption in VR and familiarity in AR applications rises.   Mobile … Read More

Shutdown of Augmented Reality Unicorn Blippar: The Good, The Bad, and The Ugly

J.C. Kuang, Analyst J.C. Kuang, Analyst Augmented Reality, Augmented Reality Intelligence Service, Client-Only, Enterprise Transformation, Insights

The following is part of our Enterprise xR Intelligence Service, which includes forecasts, data, and key insights about the use of virtual and augmented reality in the select industrial and enterprise sectors. After internal struggles put its latest round of emergency funding in jeopardy, AR startup Blippar has gone into administration. An external firm will handle the selling off of the company’s … Read More