Greenlight VR to Talk Social VR at Upcoming Digital Hollywood

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“Advances will enable virtual-reality technology to be used in a more social way than it is today. Virtual reality has the potential to become the most social platform in technology because it lets users meet with other real people, offering a personal experience when catching up with, say, family members abroad.” – Mark Zuckerberg, CEO, Facebook SAN FRANCISCO, CA – … Read More

New Research Reveals Never Before Seen Insights on Virtual Reality From Russia

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Greenlight Insights, a leader in research services for the global virtual reality industry, has been selected by Mercedes Benz Fashion Week Russia to study the use of virtual reality in the fashion industry and measure the impact of first exposure among fashion-oriented consumers. At the Mercedes Benz Fashion Week Russia in March 2016, 300 attendees received a branded Google Cardboard … Read More

Greenlight VR to “Get Real” at Silicon Valley Virtual Reality Conference

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SAN FRANCISCO, CA – Friday, April 22, 2016 – Clifton Dawson, Founder of Greenlight VR, the leader in business intelligence for the global Virtual RealitiesTM economy, will give a special presentation at the Silicon Valley Virtual Reality (SVVR) Expo, held at the San Jose Convention Center on April 27-29. Clifton’s session is titled, “Forecasting Growth: What Your Excel Model Won’t … Read More

Greenlight Insights Provides State of the Virtual Reality Industry at NAB Show 2016

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Today, Clifton Dawson, Founder & President of Greenlight VR, was invited as a featured speaker at the National Association of Broadcasters Show (NAB Show®) in Las Vegas. Clifton’s talk focused on assessing the forecasted growth and development of the VR industry. Here are few of the takeaways from his talk: VR is the most bandwidth intensive technology, but solutions are developing. 360 video … Read More

3 Expectations For Facebook’s Evolution of VR/AR

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As part of Sean Whitmore’s analysts regular responsibilities, he covered the conference and has shared his takeaways and potential implications for the future of Virtual RealitiesTM. On Tuesday, Facebook held its annual F8 developer’s conference. Facebook CEO Mark Zuckerberg shared the company’s 10-year road map, including Google Glass-like aspirations along with drones, solar-powered planes and bots.  Here are my conclusions from observing … Read More