Greenlight Insights Named Official Analyst Firm for MIPTV’s Immersive Content Leadership Summit

Paula CevallosAnalysis, Events, Press Releases

Greenlight Insights Confirmed As Official Analyst Firm for MIPTV’s Immersive Content Leadership Summit

SAN FRANCISCO, March 5, 2018 – Greenlight Insights has been confirmed as the Official Analyst Firm for MIPTV’s Immersive Content Leadership Summit. MIPTV is the global marketplace for TV and digital content, and will take place on April 9-12, 2018 in Cannes, France. Technologies related to the consumption and creation of immersive media are one of the most disruptive and … Read More

Why Out-Of-Home Experiences Can Kickstart VR Adoption

David BoltonAnalysis, Events

As virtual reality continues to gain traction within the entertainment space, the question of what people are willing to pay for is being asked with increased regularity. And while headsets remain the gateway drug for VR adopters, a focus on location-based experiences could be extremely beneficial. Presented as a standalone event within the recent annual Greenlight Insights Virtual Reality Strategy … Read More

VRS 2017: An Immersive Experience For All Attendees To Remember

David BoltonAnalysis, Events

An accepted adage of less is more may be perfect for people who don’t want to be overwhelmed with actual information, but when it comes to tech conferences the opposite applies. Attendees to these events want to leave with their heads full of data and armed with the insights that will make a difference in their professions. Not every conference … Read More

VRS 2017: What You Need To Know – Part 1

Glenn SandersAnalysis, Events

VRS Conference 2017 Recap

Greenlight Insights’ annual Virtual Reality Strategy Conference last week brought together 450 of the top executives from the VR, AR, and MR arena to share their insights and connect with other industry leaders. This is Part 1 of a series recapping insights from VRS 2017 that will explore the intel you need to know now and in the future, from … Read More

2nd Annual Virtual Reality Strategy Conference Opens Tomorrow

Clifton DawsonEvents

VRS Returns October 25-26, 2017

VR/AR leaders from Amazon, Dell, IBM, BMW, Samsung, HTC and Accenture are among the notable speakers scheduled for VRS Conference 2017. What is driving and sustaining the use of immersive technology to improve internal service operations? Mary Hamilton, Managing Director of Accenture Technology Labs, will open the morning keynotes at Virtual Reality Strategy Conference 2017 with a session titled, “Enterprise Spotlight: The … Read More