VR/AR Leaders From Amazon, Dell, and IBM Finalized for VRS Conference 2017, VR/AR’s Mega Event Oct. 25-26

Clifton DawsonPress Releases

VR/AR leaders from Amazon, Dell, IBM, BMW, Samsung, HTC and Accenture are among the 75 speakers now finalized for VRS Conference 2017. The Greenlight Insights event, now in its second year, is 40 percent larger than last year’s inaugural edition, reflecting VR/AR’s rapid growth and progress. Virtual Reality Strategy Conference 2017 takes place on several floors of the Hilton Financial … Read More

Head-Mounted Augmented Reality Spending to Reach $12.9 Billion Globally in 2020

Jason RheeAugmented Reality, Press Releases

augmented reality forecast

In a new Augmented Reality Industry Report, Greenlight Insights offers 5-year market forecasts, industry analysis, and a summary of Apple, Google, Microsoft, Facebook and Magic Leap. SAN FRANCISCO (October 5, 2017) — Despite the buzz about mobile augmented reality (AR) in the wake of Apple’s recent ARKit and iPhone X announcements, head-mounted displays (HMDs), such as Microsoft’s HoloLens are expected … Read More

Greenlight Insights Announces VR Arcade Summit 2017 to Help Create Effective Location-Based VR Strategy

Greenlight InsightsEvents, Press Releases

VR Arcade Summit 2017

One-Day Intensive Event Offers Executive Sessions, Industry-Specific Training, and Networking August 30, 2017 –The global location-based virtual reality community will gather at VR Arcade Summit 2017 October 26 in San Francisco, California for a day of industry presentations, strategy workshops, and networking focused on accelerating the strategy development, technology partnerships, and content deals for the out-of-home VR market. The VR Arcade … Read More

Announced: New Augmented Reality Industry Report To Be Released Soon

Greenlight InsightsCompany, Press Releases

Augmented Reality Industry Report

SAN FRANCISCO, CA, July 27, 2017 – Greenlight Insights has announced plans to publish the 2017 Augmented Reality Industry Report, the 1st edition of Greenlight Insights’ annual report providing a data-driven perspective on the augmented reality industry. As the industry’s dedicated market intelligence firm, Greenlight Insights collects data on thousands of companies, consumers, and executive attitudes to assemble the industry’s … Read More

LBVRE to Reach $1.2B, but New Players Face Major Hurdles

Stevi RexCompany, Press Releases

lbvre

Challenges of offering virtual reality in location-based entertainment venues include technology, content and business models risk, according to Greenlight Insights’ new LBVRE Market Report. SAN FRANCISCO (July 17, 2017) —Greenlight Insights anticipates that the Location-Based Virtual Reality Entertainment (LBVRE) sector will reach $1.2 billion by 2021. This is according to new research in which Analyst Colin McMahon analyzed the future … Read More