A newer version of this research is available: 2018 Location-Based Virtual Reality Report

Location-Based Virtual Reality: 2017 Annual Report

Market report detailing 5-year global venue and spending forecasts, financial benchmarks, and industry analysis for executives.


Release Date: July 2017

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Everything You Need To Know In One Report

With hundreds of millions of dollars invested by sophisticated VCs and private equity firms in virtual and augmented reality companies, location-based entertainment (LBE) is an emerging area that warrants focused attention.

The Location-Based Virtual Reality research includes forecasts and key trends about the adoption and use of virtual reality at arcades, entertainment centers, malls, cinemas, theme parks, and other out-of-home venues.


location-based entertainment
Available now, this report includes the following:

  • 5-year global market forecast
  • Insights on how new technologies are transforming the market landscape
  • Profiles of major and emerging companies
  • Analysis from in-depth interviews with venue operators, studios and vendors
  • Revenue forecasts are delivered as Excel file.

    PDF Excel


    Each Greenlight Insights report offers proprietary insights provided by our focus on virtual and augmented reality, mosaic approach, and rigorous research methods. Rather than rely on biased opinions and secondary sources, we let our data tell the story.

  • Revenue forecasts are available on a global and regional.
  • The report is built using a combination of proprietary Greenlight Insights research, analysis, and models as well as actuals from our strategic partners.
  • Subscribers get access to the annual report, quarterly updates, and an online dashboard with granular forecasts for 12 months.

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