Location-Based xR Channel Tracker: Venue Openings Outpace Closures in H1 2019

Alexis Macklin, Research Manager Alexis Macklin, Research Manager Insight Articles, Location-Based Entertainment, Location-Based xR Intelligence Service, Media & Entertainment, Virtual Reality

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Greenlight Insights tracks openings and closures for a select group of venue operators in the location-based entertainment virtual & augmented reality sector. 

Our Location-Based xR Channel Tracker focuses on arcades, entertainment centers, malls, cinemas, theme parks, and other out-of-home venues, including, but not limited to, those selling virtual reality, augmented reality, immersive media, and other digital experiences.

Click here to view our full collection of Data Products & Trackers.

Highlights from the Location-Based xR Channel Tracker, Q2 2019:

  • In the US, year-to-date announced openings have already exceeded the total we recorded for the full year 2018. Greenlight Insights estimates announced US venue openings could reach 2,000 by the end of 2019.
  • So far this year, US venue operators have announced 130 venue openings and 76 venue closures. This compares to 64 openings and 39 closures  for the full year 2018.
  • Year to date, non-US venue operators have announced 321 venue openings and 108 venue closures.

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