ARCore: Google’s Answer to ARKit, and What it Means

Avatar Glenn Sanders Augmented Reality, Insights

ARCore

Late last month, Google unveiled their ARCore platform for creating augmented reality apps for a few of the existing Android devices. ARCore “early preview” will let developers create AR experiences that will initially run on only a few Android devices, specifically Google Pixel phones, and certain models of Samsung Galaxy S8. Without ARCore, the installed base in the foreseeable future … Read More

Apple’s ARKit: What It Means And Why It’s Important

Avatar Glenn Sanders Augmented Reality, Insights

Apple’s ARKit: What it means and why it’s important

How do you go from a company with no augmented reality presence, to become a major player in the AR space overnight? Release an AR development kit – Apple ARKit – that works on your platform of more than 1 billion devices to an eager group of 3 million iOS developers worldwide. Apple announced the availability of ARKit at the … Read More

WWDC 2017: What Apple’s Big Reveal Means for VR and AR

Avatar Greenlight Insights Augmented Reality, Augmented Reality Intelligence Service, Insights, Virtual Reality, Virtual Reality Intelligence Service

wwdc 2017

Before today, Apple – which in 2016 occupied 18% of the smartphone market sales and 7% of the PC market sales – has been fairly silent on its intentions for AR and VR. The only previous comments came from CEO Tim Cook, who was bullish on AR and dismissive of VR. All of this changed with the WWDC 2017 keynote address.