Over the last few years, subscription video on demand (SVOD) has created a platform where viewers could watch an almost endless library of content whenever they wanted, taking control away from broadcasters and cable companies. Now, interactive videos are primed to disrupt the entertainment ecosystem again. Interactive, choose-your-own-adventure content is turning a traditional production on its head, gamifying the … Read More
What type of content are consumers looking for? What does virtual reality analytics and virtual reality intelligence technologies mean for other upcoming technologies? These are a few questions we answer in the Greenlight Report newsletter. Click the image below to read the full issue.