Theaters, Movie-Going Set To Fuel Virtual Reality Adoption

David BoltonVirtual Reality

Theaters to Increase VR Adoption

The symbiotic relationship between the cinema and immersive experiences could be the catalyst for the mass adoption of not only virtual reality but also location-based entertainment. AMC Entertainment recently announced a strategic partnership with Los Angeles-based VR startup Dreamscape Immersive that is expected to increase the number of virtual reality experiences available at both AMC Cinemas and selected standalone locations. … Read More

Global Virtual Reality Industry to Reach $7.2 Billion in Revenues in 2017

Stevi RexCompany, Press Releases, Virtual Reality

virtual reality industry report

SAN FRANCISCO (April 11, 2017) — In its new Virtual Reality Industry Report: Spring 2017, Greenlight Insights forecasts total virtual reality revenues to reach $7.2 billion globally by the end of 2017, of which, head-mounted displays (HMDs) will account for $4.7 billion. Anticipating modest growth in the short term, Greenlight Insights expects the VR industry to grow into a major … Read More

New Report: Location-Based Entertainment Brings New Opportunity for Virtual Reality Companies

Alexis MacklinAnalysis, Funding Database, Virtual Reality

Location-based VR entertainment (LBVRE) is emerging as one of the the fastest growing sectors in VR. Several LBVRE technology companies have raised considerable investment rounds in the first quarter of 2017 and more investment is likely to come. When analyzing data from Greenlight Insights’ VR/AR Funding Database of more than 400 venture deals from 2011 to 2016, LBVRE-specific companies raised … Read More

A Small Boon for the Industry: IMAX’s New $50M VR Fund

Clifton DawsonAnalysis

Earlier this month, IMAX announced a new $50 million virtual reality fund with other strategic investors to help finance the creation of at least 25 interactive VR content experiences over the next three years for use across all VR platforms, including in IMAX VR™ centers. The IMAX’s investment fund is a small, but important development for the company and for the VR … Read More