Interactive Narratives Bring New Depth to xR Storytelling

Alexis Macklin, Research Manager Alexis Macklin, Research Manager Augmented Reality, Augmented Reality Intelligence Service, Imaging & Video, Insight Articles, Location-Based xR Intelligence Service, Media & Entertainment, Virtual Reality, Virtual Reality Intelligence Service

Over the last few years, subscription video on demand (SVOD) has created a platform where viewers could watch an almost endless library of content whenever they wanted, taking control away from broadcasters and cable companies. Now, interactive videos are primed to disrupt the entertainment ecosystem again.   Interactive, choose-your-own-adventure content is turning a traditional production on its head, gamifying the … Read More

Oculus Launches OTT TV Streaming Service with Showtime, Netflix, and ESPN

Clifton Dawson, CEO Clifton Dawson, CEO Insight Articles, Virtual Reality

Oculus launches new OTT service Oculus TV in May 2018. Oculus TV will feature live and on-demand content from partners such as Showtime, Netflix, and ESPN. It is not clear if Oculus TV will feature exclusive original commissions, advertising, or payments. At Facebook’s annual F8 Conference, Oculus revealed Oculus TV. Oculus TV is a new way to experience serialized content … Read More