Why Out-Of-Home Experiences Can Kickstart VR Adoption

Avatar David Bolton Insight Articles, Location-Based Entertainment

As virtual reality continues to gain traction within the entertainment space, the question of what people are willing to pay for is being asked with increased regularity. And while headsets remain the gateway drug for VR adopters, a focus on location-based experiences could be extremely beneficial. Presented as a standalone event within the recent annual Greenlight Insights Virtual Reality Strategy … Read More

VRS 2017: An Immersive Experience For All Attendees To Remember

Avatar David Bolton Insight Articles

An accepted adage of less is more may be perfect for people who don’t want to be overwhelmed with actual information, but when it comes to tech conferences the opposite applies. Attendees to these events want to leave with their heads full of data and armed with the insights that will make a difference in their professions. Not every conference … Read More

Theaters, Movie-Going Set To Fuel Virtual Reality Adoption

Avatar David Bolton Location-Based Entertainment, Virtual Reality

Theaters to Increase VR Adoption

The symbiotic relationship between the cinema and immersive experiences could be the catalyst for the mass adoption of not only virtual reality but also location-based entertainment. AMC Entertainment recently announced a strategic partnership with Los Angeles-based VR startup Dreamscape Immersive that is expected to increase the number of virtual reality experiences available at both AMC Cinemas and selected standalone locations. … Read More

Greenlight Insights Announces VR Arcade Summit 2017 to Help Create Effective Location-Based VR Strategy

Avatar Greenlight Insights Press Releases

VR Arcade Summit 2017

One-Day Intensive Event Offers Executive Sessions, Industry-Specific Training, and Networking August 30, 2017 –The global location-based virtual reality community will gather at VR Arcade Summit 2017 October 26 in San Francisco, California for a day of industry presentations, strategy workshops, and networking focused on accelerating the strategy development, technology partnerships, and content deals for the out-of-home VR market. The VR Arcade … Read More